In today’s global economy, increasing numbers of businesses are placing more focus and energy on customer retention. Why is customer retention so important to the future success of your company? Research has shown that educating and converting new customers can cost seven times more than retaining your existing clients. Selling your products and services to people who are already engaged with your brand is more cost-effective and efficient than relying on new leads and customer acquisitions.
Building and maintaining a loyal customer base is a challenging task. High quality service and superior customer support are critical to fostering a strong relationship and long-term loyalty.
BPO Made Easy understands the inherent value of excellent customer care, and can help your business maximize retention through sound strategies. Our customer retention services are designed to nurture and enhance existing client relationships, while saving your business time, resources and money.
Importance of Retention
Acquiring new customers is the goal of any start-up, but maintaining and nurturing old ones makes even better business sense. A satisfied customer is one who will return year after year. Research continues to demonstrate that existing customers are worth more than new ones.
Benefits of Outsourcing Retention
There are multiple advantages to outsourcing your customer retention campaign to BPO Made Easy. Our customer retention call center takes a proactive approach to client support, helping to keep their concerns and needs a top priority. We offer both inbound and outbound customer retention platforms, and assist with matters ranging from product support and conflict resolution to soliciting periodic feedback.